About Us

Web Experience Agency.
Strategy-led. Performance-driven.

From our Dubai roots to a remote global team, we build conversion-smart digital experiences that connect and grow.

Since 2004!

Two decades in digital. One mission: results that last.

We’ve been building websites since the early days of the internet!

What began in Dubai has evolved into a globally active team, but our focus has always remained the same: clarity, creativity, and measurable outcomes.

At Blue Beetle, we help ambitious hospitality, real estate, and service brands turn their websites into high-performing growth engines. Whether it’s a full redesign or ongoing optimisation, we combine strategy, UX, and behavioural psychology to create digital experiences that actually move the needle.

Reviewed on

6 Reviews

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Behind every great website is a clear, proven process.

We call ours the Sixth Sense™ — a six-phase framework rooted in psychology, UX strategy, and digital performance.

From discovery to optimisation, it ensures every decision is intentional, every user touchpoint is meaningful, and everything we build drives results.

Explore the Sixth Sense™

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The Humans Behind the Beetle

We’re a small, senior team with big hearts and even bigger ideas.

No fluff. No silos. Just smart, creative people working closely together to build websites that actually move the needle.

Real people.
Zero pretense. All in.

We’re not a faceless agency — and we don’t believe in layers of distance.

When you work with Blue Beetle, you work directly with the people doing the work. The real team.

Anas

Back-end ninja who makes the complex look effortless — and always delivers on time.

Bilal

Quiet code whisperer turning caffeine and logic into clean, scalable magic.

Dan

Client whisperer, team herder, and keeper of calm in the project storm.

Daniella

Ops mastermind keeping the chaos in check and the wheels turning smoothly.

Dom

Pixel perfectionist with a sixth sense for layout, spacing, and mischief.

Imthi

Tech lead, bug slayer, and builder of things that never break.

Jess

Account wrangler who turns client requests into perfectly prioritised to-do lists.

Mark

Founder, fixer, and the guy who always asks, “But what’s the user thinking?”

Marno

Marketing sidekick-in-chief — part data sleuth, part meme curator.

Ridum

Marketing mastermind making strategies smarter and content convert harder.

Sohail

Frontend artisan blending code, coffee, and creativity with surgical precision.

💙 What We Believe

These aren’t just buzzwords. They’re the values we hold close — as people and as an agency.

Work with us

See what we do

Empathy

We believe that truly understanding people is the foundation of great design, marketing, and connection. We take time to understand their goals, their fears, and their users. This shapes how we listen and how we lead.

Reliability

We believe consistency beats intensity. That doing the work, showing up on time, and being dependable builds the kind of partnerships that last.

Integrity

We believe great work starts with honesty. With saying what we mean, doing what we promise, and never selling what a client doesn’t truly need.

Kindness

We believe kindness creates space for creativity, trust, and courage. It’s how we collaborate. How we treat clients. And how we move through the world.

What Our Clients Say

Dive into the success stories and glowing endorsements from our partners, who've journeyed with us to digital excellence and beyond.

We were very pleased with the website development service provided by Blue Beetle. Their team's attention to detail and creativity resulted in a website that perfectly reflects our brand. Not only is the design visually appealing, but the functionality is also seamless, providing an excellent user experience. Throughout the process, we were very happy with their professionalism and responsiveness. Would highly recommend Blue Beetle to anyone seeking web development services. Thank you to Danielle, Jessika, Daniella and Mark.

Kevin Cavaco

Director, Marketing

Blue Beetle team has significantly contributed to the hotel's success by enhancing our digital presence. They have played a crucial role in optimizing the website and improving our SEO performance. Additionally, Blue Beetle has been instrumental in resolving various issues, including those related to the Google revenue platform. Kudos to Jessika, Ridum, Daniella and Marno.

Benali Sari

Marketing Manager

The team started completely from scratch, recommending the best suited functionality and look & feel that would showcase our design projects and allow users to easily navigate the site. The outcome is fantastic and we have received great feedback so far. Shout out to Dom, Jessika and Danielle for your efforts. If you are looking for a team that are creative, knowledgeable and responsive, we would recommend you reach out to Blue Beetle!

Siobhan Liddle

Business Development & Marketing Manager

Blue Beetle developed our website and were able to deliver the exact concept we had requested, a clean, creative and easy to manoeuvre site. All our enquiries and requests are handled in a very fast manner. I would also like to mention Jessika, who is not only kind, but patient and proactive.

Razan Dozom

Marketing & Business Development Manager

Blue Beetle has been a great team to work with! They developed the website for our consultancy firm and they were able to deliver a website that is both professional and interactive. The team is extremely friendly, supportive and accommodating. They handled all our enquiries in a very fast manner. Would highly recommend!

Sarah Chatta

Senior Associate

A great agency to work with! Dedicated to providing the best results, Blue Beetle developed Odeem's website based on the vision & business needs in a very professional manner. The team is lovely to work with, punctual with deadlines and supportive in ways that made the whole process easy.

Juman Sleiman

Brand & Marketing Manager

The result has been very positive and we even managed to win the Best in Class Website Award at the Interactive Media Awards 2016. Overtime we have continued to work with Blue Beetle to enhance the site with new functionalities and improve conversion rates by making modifications to the UI/UX on a regular basis.

Miguel Angel Rojas Ruiz

Senior Manager, Marketing & Communications

What I like most is that I know I can trust them. I know I'm in good hands and that I can rely on them to get the results I need. I wouldn't think twice to recommend them to anyone looking to grow their business.

James Pass

Founder & Managing Director

Professional team, very responsive I can say. Available 24/7 whenever you need any assistance. The results achieved greatly exceeded our expectations. Thank you.

Mustafa Tubaileh

Operations Manager

Blue Beetle are different, they took the time to understand our business and work in partnership with my team and I. We collaborated with them to build our latest website and we've seen the number of visitors double within a year.

Matt Jennison

Commercial Director

Blue Beetle developed more than one website for us including our concept eatery, Origins Social, and did a fantastic job with design, follow up, and execution. The team is super friendly and proactive, would highly recommend!

Sarah Dogmoch

Group Head of Marketing & Communications

I've been working with Blue Beetle for well over a decade. They have been a true partner - not just a "business partner" but a partner in my processes and needs as we've together developed my business' online presence and, in turn, my business itself.

Todd Carson

Managing Partner

Dubai Kennels & Cattery (DKC) and DKC Veterinary Clinic

Featured Work

Planters Website, SEO & Lead Generation

Planters Group

Products & Services

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DKC & DKC Veterinary Clinic Website & Social Media

Dubai Kennels & Cattery

Products & Services

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DKC & DKC Veterinary Clinic Website & Social Media

The First Group Hospitality Website

The First Group Hospitality

Hospitality & Leisure

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AAID Marketing Website

AAID

Property & Real Estate

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Taraf Website

Yas Holding

Property & Real Estate

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Select Group Website

Select Group

Property & Real Estate

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Redro App & Website

Blue Beetle

Hospitality & Leisure

View project

Explore more of our work

Capiral Group

Part of Something Bigger

Blue Beetle is a founding member of Capiral Group — a collaborative alliance of specialist studios including Brandteliers, JPD, Redro, and FutureFire. Together, we bring world-class branding, digital, and strategic expertise under one banner to tackle more ambitious challenges and deliver end-to-end solutions with greater depth and impact.