Custom website design & build
New websites and redesigns for real estate, hospitality, corporate groups and premium brands. Designed around your content, built on Webflow, and easy for your team to run.
Websites built around what your business needs to say
Every site we make starts with what it has to do.
Who's it for?
What do they need to find?
What do you want them to do next?
We answer those first.
Then we plan the structure, refine the content with you, and design and build the site around it.
We've done this in Dubai since 2004, for clients like Select Group, Rove Hotels and Ali & Sons.
Some of our sites are still running, largely unchanged, more than 5 years after launch.
We're a good fit if you want a site that reflects the quality of your business and keeps working for years.
For a quick template site, a smaller studio will probably suit you better.
What's included
Discovery & planning
We start with your goals, your audience and your content. Then we map the structure and the key journeys before any design starts.
A custom Webflow build
Built from scratch, with no templates. The CMS is set up around how your team works, and we train them to use it.
UX & UI design
Wireframes first, so we agree the structure before anyone debates colours. Then high-fidelity designs in Figma, with options on the pages that matter most.
Redesigns
If your current site isn't working, we find out why first. Sometimes that means a full rebuild. Sometimes it's a focused redesign of the journeys that matter, and the rest can stay.
Built to be found
Clean page structure, schema and on-page SEO are part of every build, so Google and AI assistants like ChatGPT understand your site from launch day.
Connected to your systems
Your CRM, booking engine, forms and analytics, connected and tested before launch.
Content refined for the web
We edit your copy so it reads well on screen and answers what visitors are looking for. Full copywriting and translation are available if you need them.
How we work
Every website we build runs through Sixth Sense™. Discover, Plan, Design, Develop and Deploy are the build; Optimise is the work after launch, if you want it.
Structure and content are settled before design starts. That's why our sites are easier to use, easier for your team to update, and easier for search engines to understand.
What clients say
Emma Mahon
Digital Marketing Executive
Select Group
.png)
Nour El Baradie
Executive Secretary to the CEO
Sky Innovo Developments
After launch
Every site we deliver comes with Site Care.
We keep an eye on its health, look after the Webflow account, SSL and domain, and we're your first call if something goes wrong.
If you want new pages and regular changes, a maintenance plan gives you a set number of development hours each month.
And once the site is live, the next job is getting it found and bringing in enquiries.
That's where SEO & AI search visibility and Marketing come in.
Questions we're often asked
Something we haven’t covered? Ask us on a discovery call.
Most of the websites we design and build cost between AED 75,000 and AED 150,000 (roughly USD 20,000 to 40,000). Where yours lands depends on the number of page types, how much content we're writing or moving, languages and integrations. The fee is agreed in our proposal, so you know the full cost before work starts. If there are too many unknowns for a single fee, the proposal gives a range, and a paid discovery phase narrows it to one fee before the build. Platforms with several brands or heavy integrations are complex builds, which usually start from AED 160,000.
Most projects take 10 to 16 weeks from discovery to launch. The biggest variable is content: the sooner it's ready, the sooner we launch. When there's a hard deadline, we plan around it. We rebuilt Sky Innovo's site in under a month for a project launch.
It gives us full control over the design, it's fast, and your team can update the site themselves without a developer. Webflow also handles hosting and security, so there are no plugins to keep patching. When a project needs something Webflow can't do well, we use WordPress or Strapi and explain why in the proposal.
You do. The Webflow account and the site are yours from launch, and Webflow bills you directly for hosting. We set it all up.
Yes, often. We can build to your brand guidelines, or design within them. If you need a new brand identity first, we work with our partner studios, JPD and Brandteliers.
Yes. We're based in Dubai and work with clients across the Gulf, Africa, Europe and the Indian Ocean, including Saudi Arabia and Egypt.
Every site comes with Site Care, and you can add a maintenance plan for ongoing changes. When you're ready to grow traffic and enquiries, we can help with SEO and AI search visibility and marketing.
No. A template fixes the layout first, so your content has to be cut down or stretched to fit it. We start with your content and structure, then design every page around them. Your site ends up saying what you need it to say, in the order your visitors need to hear it.
Planning a new website or a redesign?
Tell us what you're working on, even if it's half a brief and a hunch. We'll tell you on the call whether we're the right fit, and roughly what it would take.